In a fast-moving world, we must learn how to shape our narrative in a different way: relevance and innovation are the keys to making it stand out as we learn how to adapt to quickly changing contexts. This challenge involves each aspect of corporate communication. We want to help you achieve your business goals by using constantly updated content and packaging that are as original as possible.
OUR SERVICES
Communication Strategy
We create, design and implement communication strategies in order to establish a solid relationship with consumers and stakeholders, in line with the corporate culture and its business objectives. Using multiple channels we guarantee our clients a narrative capable of achieving consensus and building credibility in the market.
Media Relation
On the basis of the position that the company aims to achieve in the market, we help management to develop the most effective messages and information for different media by building ongoing relationships with journalists and those whose influence continues to be crucial because of their credibility with customers and institutions.
Advocacy
Networking is an essential tool for building consensus. We identify and select media, influential opinion leaders and companies, institutions and citizens at local and national level in order to create a network of targeted contacts relevant to the objectives of our customers, and we maintain constant and dedicated relationships with them.
Business Training
To make corporate communication even more effective we organise courses for management and employees on media training, digital communication, digital marketing, public speaking and storytelling.
Digital Markerting
We are involved in the creation of news and their online distribution through e-commerce platforms and those with which we have entered into commercial agreements (Native Advertising). Thanks to these platforms we are able to reach a large number of users, guide their perception and moderate their comments. We work on the creation of display and video display campaigns, the creation of SEO texts and the management of social media.
Social Media
Creating communities on social media is now essential for a solid and successful relationship with your audience. We produce content and projects suitable for various platforms (Facebook, Linkedin, Twitter, YouTube...) and we are committed to amplifying the content itself, through sponsorship.
Video Storytelling
Video is a powerful tool with which to tell the Brand History or convey information. A one-minute video has the same communicative effectiveness as about 1.8 million words (Forrester Research Source). We offer our customers video projects designed to be published on websites and on social channels and viralized. We take care of both the creative and operational phases (script production, filming, editing...).
Events
We design and implement events intended to generate involvement, interactivity and sharing. We work together with the client on the concept, creativity and engagement, collaborating with the best professionals in the field, but also with innovative startups that are part of our network. We then transform these offline moments into opportunities to create content to use online (videos, photos, texts ...) and to build a story line.
CEO & Top Management Branding
We support entrepreneurs and managers in enhancing their personal brands. We help them to choose the most suitable content for the various channels (Facebook page, Twitter account, personal & corporate website ...) and support them in building strategic relationships with the media, advisors, opinion leaders and decision makers.
Consensus & reputation Building
We help companies gain public acceptance and improve the reputation of their identity and brand. We work on the creation of communication plans dedicated to specific targets (customers, media, influencers,...) in order to obtain approval. The use of proprietary communities such as Vaielettrico and Socialcom is fundamental.
Crisis Communication
In the last 20 years we have worked with companies from particularly critical sectors, such as energy, telecommunications, transport... Only companies prepared for crisis management can minimize reputational damage. We apply best practices for intervention, adapting them to the sector, company culture and management. We try to turn critical issues into opportunities for improvement.
Employer Branding
It is people who make companies, that’s why it is important that they all recognize themselves within the structure, its values and mission. Together with the management, we define the contents and the most suitable channels to transmit the corporate culture, with the aim of improving the level of satisfaction of employees and their commitment to achieving objectives.
OUR CUSTOMERS
We put our experience at the customer's disposal,
we work as an in-house team maintaining the freshness of the ideas of those who are left contaminated by new stimuli and ever-changing technologies every day.
